In partnership with Apex-Brasil, ABIEC is responsible for the Brazilian Beef Project, whose main objectives are:
- To open new markets for Brazilian beef, especially fresh meat, but also including salted meat, offal, tripe and industrialized meat;
-to strengthen the image of Brazilian beef, improving the perception of its quality in importing countries;
- To expand Brazilian participation in the world beef market;
- To perform political / technical actions in countries that present trade barriers to Brazilian beef;
- To assist companies in the process of internationalization.